Lumenal
Making Light Work
What happened
12 months later, our client was minding his own business on his company’s stand at an exhibition.
Stand visitor: “How do you do?”
“I’m here for one day. I’ve only come to see you. I've seen you in the media. I need a quote to fit out 500 retail stores across the UK.”
That’s how the client relayed it, followed by:
“Do you think the PR’s working well enough?”
He’s joking, right?
Right.
Who, what, how
Us: So you’re the new boys in the market?
Client: Yes, and we’re very good at what we do.
Us: I’m sure you are, tell us more.
Client: LED lighting – saves money, looks better, warm light, cool light, daylight – all at the same time if you want. Pays for itself in a jiffy.
Us: We've heard enough, let’s get cracking.
Opinion columns, viewpoint pieces, case studies articles.
Voice of the industry.
Horizontal media: meet the experts.
Vertical media: meet the experts.
Title after title. Sector after sector.
Jewellery, fashion, lighting, electricals, shopping centres, food… even lingerie (not kidding).
